Pricing
Start free. Pay when it’s working.
Your concierge answers visitors, qualifies them, and emails you the lead. Try it on your real traffic before you pay anything.
Free
Enough to see whether it works for you.
$0forever
- 20 conversations a month
- Lead capture: every lead emailed to you instantly
- Hosted page and embeddable widget
- Boundaries: control what it will and won’t say
- Found by AI assistants — a machine-readable summary of your business
- “Built with Lobby” badge
- No card needed
Pro
For a business actually sending traffic at it.
$39per month
or $390 per year, Two months free
Founding 10: $29/mo, locked while subscribed · 10 of 10 spots left
- 200 conversations a month
- Everything in Free, leads sent straight to you
- Option to remove the Lobby badge
- Buy more conversations any time
- Cancel yourself, any time
What happens if you go over?
Nothing bad, and never a surprise charge. On Pro you get a buffer past your allowance and an email letting you know. Your concierge keeps working the whole time. If you need more, a pack of 100 extra conversations is $15, one click, one-off. We will never auto-charge you for going over.
Questions
- What counts as a conversation?
- One visitor session, however many messages it contains. A visitor who asks eight questions is one conversation.
- What happens when I hit the free limit?
- Your page stays online. The concierge greets visitors, explains it’s at capacity, and shows your contact details, so nobody hits a dead end. The allowance resets at the start of the next month.
- Can I cancel?
- Yes, yourself, from your dashboard, with no email required. You go back to the free plan and its allowance. Your concierge stays online and keeps its setup.
- Do I need a card to start?
- No. The free plan needs an email address and nothing else.
- Will AI assistants know about my business?
- Yes, and that is the point. Every concierge publishes a plain-text summary of itself at lobby.host/c/your-business/llms.txt — your services, the questions you get asked, how to reach you, and a link to your concierge. That is the form ChatGPT and Claude can actually read when somebody asks them about a business like yours, and it is what they find instead of a page they have to guess at. It is not an upgrade: every plan gets it, including the free one, from the moment you publish. Read the playbook →
Prices in USD. Taxes may apply depending on where your business is registered.